The VOCO brand is adopting an ever more important role on the North American dental market, and the USA/Canada Sales team plays an enormous part in this success. The sales experts from VOCO America Inc. and VOCO Canada Inc. recently came to Cuxhaven to discuss the growing dental specialist’s next steps and develop their product knowledge.
It's not only throughout Europe where the expansion of the VOCO product portfolio in the digital segment has caused reverberations – the announcement of the new product venture has also caused a stir in the USA and Canada. What more reason was needed to invite almost 90 employees from VOCO America Inc. and VOCO Canada Inc. to our headquarters in Cuxhaven to share all the important information about the new 3D printers, the composite blocks and the intraoral scanners? The information was provided in person by the Head of Research & Development, Prof. Dr. Reinhard Maletz, the Head of Knowledge Communication, Klaus Peter Hoffmann (dentist and dental technician) and the Marketing department as well, of course, as the VOCO management. Olaf Sauerbier (Director of Marketing/Sales) thanked our North American colleagues for their efforts and their contribution to the company’s success.
The North American market has now namely developed into one of the markets with the highest turnovers for VOCO. Olaf Sauerbier and Leif Ebert, who runs operations at VOCO America, are delighted by the continued dynamic growth in the competitive market: “VOCO is set to reach a new milestone in 2017 with its expanded product range. Our Sales team has been able to prepare optimally for this and will be taking a wealth of new specialist information back to North America.”